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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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7 sins of digital transformation

CIO Business Intelligence

As CIOs prepare for the next wave of digital transformation, they must demonstrate shorter-term business impacts from technology investments and achieve larger innovation goals that evolve the organization’s business model. Gartner’s data suggests that, without executive partnership, as many as 88% of CIOs are primed to fall short.

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Digital Transformation Examples: Three Industries Dominating Digital Transformation

erwin

Digital transformation examples can be found almost anywhere, in almost any industry. Amazon began as a disruptor to brick-and-mortar bookstores, eventually becoming one of the most obvious digital transformation examples as it went on to revolutionize online shopping. Digital Transformation in Retail.

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3 force multipliers for digital transformation

CIO Business Intelligence

The message to CIOs is to do more with less, and the implication is that CIOs must look at digital transformation initiatives differently than in years past. Force-multiplying digital transformation initiatives aim to accomplish multiple strategic objectives through a single vision and investment.

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3 key digital transformation priorities for 2024

CIO Business Intelligence

The analyst reports tell CIOs that generative AI should occupy the top slot on their digital transformation priorities in the coming year. As every CIO can attest, the aggregate demand for IT and data capabilities is straining their IT leadership teams. Luckily, many are expanding budgets to do so. “94%

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5 surefire ways to derail a digital transformation (without knowing it)

CIO Business Intelligence

Despite the best of intentions, CIOs and their organizations often struggle to deliver business outcomes from digital transformation strategies. And while KPMG reports that 72% of CEOs have aggressive digital investment strategies, McKinsey details a harsh reality that 70% of transformations fail.

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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.