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5 tips for better business value from gen AI

CIO Business Intelligence

Align data strategies to unlock gen AI value for marketing initiatives Using AI to improve sales metrics is a good starting point for ensuring productivity improvements have near-term financial impact. When considering the breadth of martech available today, data is key to modern marketing, says Michelle Suzuki, CMO of Glassbox.

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What is data governance? Best practices for managing data assets

CIO Business Intelligence

Data governance definition Data governance is a system for defining who within an organization has authority and control over data assets and how those data assets may be used. It encompasses the people, processes, and technologies required to manage and protect data assets.

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Using Strategic Data Governance to Manage GDPR/CCPA Complexity

erwin

In light of recent, high-profile data breaches, it’s past-time we re-examined strategic data governance and its role in managing regulatory requirements. for alleged violations of the European Union’s General Data Protection Regulation (GDPR). How erwin Can Help.

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The Value of Data Governance and How to Quantify It

erwin

erwin recently hosted the second in its six-part webinar series on the practice of data governance and how to proactively deal with its complexities. Led by Frank Pörschmann of iDIGMA GmbH, an IT industry veteran and data governance strategist, the second webinar focused on “ The Value of Data Governance & How to Quantify It.”.

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Are Data Governance Bottlenecks Holding You Back?

erwin

Better decision-making has now topped compliance as the primary driver of data governance. However, organizations still encounter a number of bottlenecks that may hold them back from fully realizing the value of their data in producing timely and relevant business insights. Data Governance Bottlenecks. Regulations.

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Data Governance Program: Ensuring a Successful Delivery

Alation

According to analysts, data governance programs have not shown a high success rate. According to CIOs , historical data governance programs were invasive and suffered from one of two defects: They were either forced on the rank and file — who grew to dislike IT as a result. The Risks of Early Data Governance Programs.

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Data Governance Framework: Three Steps to Successful & Sustainable Implementation

erwin

A strong data governance framework is central to the success of any data-driven organization because it ensures this valuable asset is properly maintained, protected and maximized. But despite this fact, enterprises often face push back when implementing a new data governance initiative or trying to mature an existing one.