Data Governance Prescriptive Analytics Revenue Optimization 
Alation
MARCH 21, 2023
What are common data challenges for the travel industry? Some companies struggle to optimize their data’s value and leverage analytics effectively. When companies lack a data governance strategy , they may struggle to identify all consumer data or flag personal data as subject to compliance audits.
CIO Business Intelligence
MAY 6, 2025
Prescriptive analytics: Moving from knowing to doing Prescriptive analytics answers the question: What should we do about it? This is where we blend optimization engines, business rules, AI and contextual data to recommend or automate the best possible action.
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