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Big data technology is leading to a lot of changes in the field of marketing. A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. Always Provide Value.
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Big data technology has been a highly valuable asset for many companies around the world. Countless companies are utilizing big data to improve many aspects of their business. Some of the best applications of data analytics and AI technology has been in the field of marketing. Data-Driven Marketing is More Important than Ever.
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Its acquisition of Topgolf International, completed in March 2021, added technology and tech-enabled entertainment to the mix, pushing the company toward digital transformation. Topgolf driving ranges provide golfers with data about their performance at the range via a mobile app. Topgolf is a tech company,” Casanova says.
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