Smart Data Collective

NOVEMBER 18, 2020

You may not even know exactly which path you should pursue, since some seemingly similar fields in the data technology sector have surprising differences. We decided to cover some of the most important differences between Data Mining vs Data Science in order to finally understand which is which. What is Data Science?

Data mining 144

Data mining Data Science Informatics Statistics 144

CIO Business Intelligence

FEBRUARY 10, 2023

Predictive analytics definition Predictive analytics is a category of data analytics aimed at making predictions about future outcomes based on historical data and analytics techniques such as statistical modeling and machine learning. from 2022 to 2028.

Predictive Analytics 145

Predictive Analytics Analytics Predictive Modeling Forecasting 145

Smart Data Collective

OCTOBER 20, 2020

Big data should be leveraged to execute any GTM campaign. Christian Welborn recently published an article on taking a data-driven approach to GTM. How Can Data Play an Important Role in GTM? There are a number of reasons that data analytics is transforming the direction of GTM marketing in 2021.

Marketing 137

Marketing Data Analytics Analytics Big Data 137

Smart Data Collective

JANUARY 19, 2022

Once you have outlined your strategy, you can start brainstorming ways to use data analytics technology to make the most of it. Set a clear product mission with predictive analytics. This is going to be a lot easier if you use predictive analytics technology to better understand the trajectory of the market.

Consulting 124

Consulting Data-driven Marketing Strategy 124

Smart Data Collective

JUNE 19, 2022

You can use predictive analytics tools to anticipate different events that could occur. Likewise, if a supplier publishes messaging that contradicts a brand’s marketing messages, consumers might become confused or disheartened by the inconsistency of the partnership. This is one area that can be partially resolved with AI.

Risk 144

Risk Cost-Benefit Risk Management Manufacturing 144

Smart Data Collective

FEBRUARY 20, 2022

More companies are investing in big data than ever these days. One survey published on CIO found that less than a third of companies have reported that big data has buy-in from top executives. If you are running a business that has not yet adapted a data strategy, you should keep reading.

Big Data 131

Big Data Management Finance Data-driven 131

Decision Management Solutions

AUGUST 18, 2020

Mike Gualtieri and Boris Evelson of Forrester recently published a great new paper Introducing AI-Powered, Human-Controlled Digital Decisioning Platforms (subscription or payment required) and you should get access to this paper and read it now. Use data mining techniques to classify and categorize your customers and transactions.

Machine Learning 88

Machine Learning Data-driven Predictive Analytics Descriptive Analytics 88