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Create an end-to-end data strategy for Customer 360 on AWS

AWS Big Data

The following figure shows some of the metrics derived from the study. A Gartner Marketing survey found only 14% of organizations have successfully implemented a C360 solution, due to lack of consensus on what a 360-degree view means, challenges with data quality, and lack of cross-functional governance structure for customer data.

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Data science vs data analytics: Unpacking the differences

IBM Big Data Hub

How effectively and efficiently an organization can conduct data analytics is determined by its data strategy and data architecture , which allows an organization, its users and its applications to access different types of data regardless of where that data resides.

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What Is Data Intelligence?

Alation

Under an active data governance framework , a Behavioral Analysis Engine will use AI, ML and DI to crawl all data and metadata, spot patterns, and implement solutions. Data Governance and Data Strategy. In other words, leaders are prioritizing data democratization to ensure people have access to the data they need.

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A Guide to Data Analytics in the Travel Industry

Alation

Ethical data management requires travel organizations to go beyond the minimum baseline requirements of data privacy and protection law and focus on building trusting relationships that ensure data trustworthiness. How is data analytics used in the travel industry? Curious to see Alation in action?