Rocket-Powered Data Science

OCTOBER 6, 2023

Decades (at least) of business analytics writings have focused on the power, perspicacity, value, and validity in deploying predictive and prescriptive analytics for business forecasting and optimization, respectively. Cognitive analytics is basically the opposite of descriptive analytics. Pay attention!

Business Analytics 157

Business Analytics Prescriptive Analytics Analytics Diagnostic Analytics 157

Alation

NOVEMBER 28, 2022

Spreadsheets dominate the activities of gathering and preparing data, and performing descriptive analytics. Sales operations rely on spreadsheets for forecasting and resource planning. Demand generation marketing teams rely on spreadsheets for analyzing the performance and ROI of different channels.

Descriptive Analytics 52

Descriptive Analytics Sales Risk Data-driven 52

CIO Business Intelligence

APRIL 9, 2025

According to ResearchGate , leaders leveraging quantitative analysis can forecast future trends, optimize operations, improve product offerings and increase customer satisfaction with greater reliability. These approaches influence decision-making by providing business leaders with evidence-based foundations rather than just intuition.

Enterprise 102

Enterprise Analytics Experimentation Statistics 102

Jet Global

MAY 1, 2023

In a recent study by Mordor Intelligence , financial services, IT/telecom, and healthcare were tagged as leading industries in the use of embedded analytics. Healthcare is forecasted for significant growth in the near future. Return on Investment Now we bring it all together to calculate the ROI on embedded analytics.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52