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A personal crystal ball that predicts your days ahead is what financial services firms everywhere want. Every day, these companies pose questions such as: Will this new client provide a good return on investment, relative to the potential risk? Is this existing client a termination risk? Will this next trade return a profit?
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85% of AI (marketing) projects fail due to risk, confusion, and lack of upskilling among marketing teams.(Source: Not just banking and financial services, but many organizations use big data and AI to forecast revenue, exchange rates, cryptocurrencies and certain macroeconomic variables for hedging purposes and risk management.
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Trying to dissect a model to divine an interpretation of its results is a good way to throw away much of the crucial information – especially about non-automated inputs and decisions going into our workflows – that will be required to mitigate existential risk. Because of compliance. Admittedly less Descartes, more Wednesday Addams.
Prescriptive analytics is the area of business analytics (BA) dedicated to finding the best course of action for a given situation. By banking on prescriptive analytics, casinos can not only prepare and plan to take make the most of future opportunities but also avoid and tackle any impending risks and problems.
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