Excellent Analytics Tip #27: Chase Smart Calculated Metrics!
Occam's Razor
JANUARY 4, 2016
For the last decade (#omg!), I've consistently complained about a fundamental flaw in Web Analytics tools: They incentivize one night stands , rather than engagements matching customer-intent. This leads to owners of digital experiences (insanely) expecting all visitors to their websites to convert right away – anything less than that is a failure.
Let's personalize your content