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Web Analytics tools have become pretty feature rich, and the future promises to bring even more goodies ( Universal Analytics anyone?). But these features bring with them new problems that we hadn't imagined before. Mostly because the limitations in the tools meant we were unable to make these mistakes. Today's post is about a new problem I'm starting to notice, which only exists because our tools have become so much cooler and handed us so much power: constant mismatching of hit-
After twenty-five years in the IT channel, including positions at six different solutions providers, writing columns for three different channel magazines, and seats on partner advisory councils for several manufacturers- I’ve switched sides.
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