Data Science and Beyond

FEBRUARY 10, 2015

This is the second and last post summarising my team’s solution for the Yandex search personalisation Kaggle competition. See the first post for a summary of the dataset, evaluation approach, and some thoughts about search engine optimisation and privacy. This post discusses the algorithms and features we used. To quickly recap the first post, Yandex released a 16GB dataset of query & click logs.

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Wise Analytics

FEBRUARY 18, 2015

Last week I was part of a panel discussion with Robin Bloor of the Bloor Group and Marc Clark from Teradata to discuss the TCO of cloud analytics and the strategic benefits and challenges of cloud deployments. The reality is that more organizations are looking to the cloud due to broader storage, big data management, and perceptions of lower cost and easier to maintain solutions.

Marketing 40

Marketing Analytics Cost-Benefit Big Data 40

Ms SQL Girl

FEBRUARY 3, 2015

I’m pleased to announce that I will be delivering a one day workshop as one of the two precons at SQL Saturday 382, Brisbane. The details of the course are listed below. I look forward to seeing you in Brisbane! Actionable Visualisation In Power BI. SQL Saturday 382 Brisbane, QLD. 27 Mar 2015 8:30 AM – 5:00 PM. Early bird (until 13 Feb 2015) $265.00.

Dashboards 40

Dashboards KPI Interactive Publishing 40

Nutanix

FEBRUARY 23, 2015

Security and flexibility don’t often end up in the same sentence, especially when it comes to delivering IT as a service.

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Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Occam's Razor

FEBRUARY 9, 2015

'Half-way through this post, you'll seriously wonder why you've spent so much time obsessing with Adobe/Google Analytics/Chartbeat or other web analytics tool. When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Such is the power of being able to proactively identify which of your competitor's strategies are working well, where their current customers come from, and what specific tactics y

Metrics 156

Metrics Reporting IT Advertising 156

Ms SQL Girl

FEBRUARY 3, 2015

I’m pleased to announce that I will be delivering a one day workshop as one of the two precons at SQL Saturday 382, Brisbane. The details of the course are listed below. I look forward to seeing you in Brisbane! Actionable Visualisation In Power BI. SQL Saturday 382 Brisbane, QLD. 27 Mar 2015 8:30 AM – 5:00 PM. Early bird (until 13 Feb 2015) $265.00.

Dashboards 40

Dashboards KPI Interactive Publishing 40

Nutanix

FEBRUARY 7, 2015

NEXT 2015 (#NEXTConf) promises an unrivaled conference experience for the web-scale and hyperconverged datacenter infrastructure industry, by offering four engaging breakout tracks full of educational sessions.

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