Speed, Focus, Smart Insights: 5 Google Analytics Custom Reports FTW!
Occam's Razor
AUGUST 11, 2015
Standard reports stink. Custom reports rock! If you are a regular reader of this blog, you are quite familiar with this sentiment. I've expressed it often. :). The primary reason is simple: You are unique. Your business is unique. Why would a report created for everyone work for the special someone that you are? There are other great reasons as well.
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