December, 2012

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Is Your Brand Magnificent At Digital Marketing? A Diagnostic Framework.

Occam's Razor

We like to believe that all there is to digital marketing is to do some search engine optimization, send out an email blast every once in a while, get our agency to create a flash-heavy "brand experience" website, or slap together a mobile app in the corporate-approved shade of eggshell white. A small bang here, a big sizzle there, one big paid search campaign and … VICTORY!

Marketing 149
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Are Cloud Providers Absentee Landlords On Cybersecurity?

Bruno Aziza

Guest post written by Marc Maiffret Marc Maiffret is chief technology officer of BeyondTrust, which sells security and compliance software. Marc Maiffret Would you trust your sensitive corporate data in the hands of a stranger? Recent Amazon and Apple iCloud experiences tells us that cloud security across the board, needs to be enhanced, [.].

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Lessons from the Road

Nutanix

I’d like to start my first blog post with a small introduction. I come from a family of pilots and teachers. We enjoy technology and travel, and are naturally comfortable speaking to an audience.

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Walking Into the Nutanix Innovation Storm

Nutanix

After a terrific 3.5 year run at the highly disruptive and successful network security company Palo Alto Networks, I joined Nutanix as VP of Marketing exactly one month ago with great excitement and optimism about the opportunity we have to help enterprises reinvent their datacenters.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?