Remove Experimentation Remove IT Remove Metrics
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Corinium Meets: Quantum Metric Head of Behavioural Research Marina Shapira

Corinium

Ahead of her presentation at CDAO UK, we spoke with Quantum Metric’s Marina Shapira about predictive analytics, why companies should embrace a culture of experimentation how and CAOs and CXOs can work together effectively. What is behavioural research? And what role should it play in an organization's data and analytics strategy?

Metrics 300
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Practical Skills for The AI Product Manager

O'Reilly on Data

AI PMs should enter feature development and experimentation phases only after deciding what problem they want to solve as precisely as possible, and placing the problem into one of these categories. Experimentation: It’s just not possible to create a product by building, evaluating, and deploying a single model.

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10 AI strategy questions every CIO must answer

CIO Business Intelligence

The time for experimentation and seeing what it can do was in 2023 and early 2024. And the Global AI Assessment (AIA) 2024 report from Kearney found that only 4% of the 1,000-plus executives it surveyed would qualify as leaders in AI and analytics. As part of that, theyre asking tough questions about their plans. What ROI will AI deliver?

Strategy 141
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Escaping POC Purgatory: Evaluation-Driven Development for AI Systems

O'Reilly on Data

ML apps needed to be developed through cycles of experimentation (as were no longer able to reason about how theyll behave based on software specs). The skillset and the background of people building the applications were realigned: People who were at home with data and experimentation got involved!

Testing 174
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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. This should not be news to you. But it is not routine.

Metrics 157
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What you need to know about product management for AI

O'Reilly on Data

If you’re already a software product manager (PM), you have a head start on becoming a PM for artificial intelligence (AI) or machine learning (ML). You already know the game and how it is played: you’re the coordinator who ties everything together, from the developers and designers to the executives. Why AI software development is different.

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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

You must use metrics that are unique to the medium. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Optimal Acquisition Email Metrics. Allow me to rush and point out that this metric is usually just directionally accurate.

Metrics 138