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Practical Skills for The AI Product Manager

O'Reilly on Data

AI PMs should enter feature development and experimentation phases only after deciding what problem they want to solve as precisely as possible, and placing the problem into one of these categories. Experimentation: It’s just not possible to create a product by building, evaluating, and deploying a single model.

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The key to operational AI: Modern data architecture

CIO Business Intelligence

From customer service chatbots to marketing teams analyzing call center data, the majority of enterprises—about 90% according to recent data —have begun exploring AI. Ultimately, it simplifies the creation of AI models, empowers more employees outside the IT department to use AI, and scales AI projects effectively.

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12 Marketing Reports Examples You Can Use For Annual, Monthly, Weekly And Daily Reporting Practice

datapine

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Be it in marketing, or in sales, finance or for executives, reports are essential to assess your activity and evaluate the results. What Is A Marketing Report?

Reporting 280
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Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

than multi-channel attribution modeling. By the time you are done with this post you'll have complete knowledge of what's ugly and bad when it comes to attribution modeling. You'll know how to use the good model, even if it is far from perfect. Multi-Channel Attribution Models. Linear Attribution Model.

Modeling 162
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6 keys to genAI success in 2025

CIO Business Intelligence

While genAI has been a hot topic for the past couple of years, organizations have largely focused on experimentation. Like any new technology, organizations typically need to upskill existing talent or work with trusted technology partners to continuously tune and integrate their AI foundation models. In 2025, thats going to change.

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AI-native software engineering may be closer than developers think

CIO Business Intelligence

Despite critics, most, if not all, vendors offering coding assistants are now moving toward autonomous agents, although full AI coding independence is still experimental, Walsh says. The next evolution of the coding agent model is to have the AI not only write the code, but also write validation tests, run the tests, and fix errors, he adds.

Software 141
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Where CIOs should place their 2025 AI bets

CIO Business Intelligence

With traditional OCR and AI models, you might get 60% straight-through processing, 70% if youre lucky, but now generative AI solves all of the edge cases, and your processing rates go up to 99%, Beckley says. Why focus on the marketing department? One opportunity is for CIOs to help their marketing departments improve brand loyalty.