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Robust Experimentation and Testing | Reasons for Failure!

Occam's Razor

Since you're reading a blog on advanced analytics, I'm going to assume that you have been exposed to the magical and amazing awesomeness of experimentation and testing. And yet, chances are you really don’t know anyone directly who uses experimentation as a part of their regular business practice. Wah wah wah waaah.

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Learn how to design, measure and implement trustworthy A/B tests from leading experimentation expert Ronny Kohavi (ex-Amazon, Airbnb, Microsoft)

KDnuggets

Leading expert Ronny Kohavi, drawing from his 20+ years of experience, will walk you through the ins and outs of experimentation, identifying key insights and working through live demos in his live course, Accelerating Innovation with A/B Testing, starting January 30th.

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US Air Force seeks generative AI test pilots

CIO Business Intelligence

Proof that even the most rigid of organizations are willing to explore generative AI arrived this week when the US Department of the Air Force (DAF) launched an experimental initiative aimed at Guardians, Airmen, civilian employees, and contractors.

Testing 119
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Towards optimal experimentation in online systems

The Unofficial Google Data Science Blog

the weight given to Likes in our video recommendation algorithm) while $Y$ is a vector of outcome measures such as different metrics of user experience (e.g., Taking measurements at parameter settings further from control parameter settings leads to a lower variance estimate of the slope of the line relating the metric to the parameter.

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Bringing an AI Product to Market

O'Reilly on Data

Product Managers are responsible for the successful development, testing, release, and adoption of a product, and for leading the team that implements those milestones. Without clarity in metrics, it’s impossible to do meaningful experimentation. When a measure becomes a target, it ceases to be a good measure ( Goodhart’s Law ).

Marketing 363
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Business Strategies for Deploying Disruptive Tech: Generative AI and ChatGPT

Rocket-Powered Data Science

encouraging and rewarding) a culture of experimentation across the organization. Keep it agile, with short design, develop, test, release, and feedback cycles: keep it lean, and build on incremental changes. Test early and often. Encourage and reward a Culture of Experimentation that learns from failure, “ Test, or get fired!

Strategy 290
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Top 8 failings in delivering value with generative AI and how to overcome them

CIO Business Intelligence

Generative AI (GenAI) is rapidly emerging as a game changer for enterprises, but turning its potential into measurable value remains a significant challenge. This stark contrast between experimentation and execution underscores the difficulties in harnessing AI’s transformative power. Of those, just three are considered successful.