Journey Analytics - Data Leaders Brief

Journey Analytics

Beyond Surveys: Rethinking Customer Engagement Through Behavioral Insight

Teradata

JULY 15, 2025

Keiningham et al., "A Longitudinal Examination of Net Promoter and Firm Revenue Growth," Journal of Marketing, 2007.

ROI

ROI Data Architecture Finance Behavioral Analytics

Beyond Surveys: Rethinking Customer Engagement Through Behavioral Insight

Teradata

JULY 15, 2025

Keiningham et al., "A Longitudinal Examination of Net Promoter and Firm Revenue Growth," Journal of Marketing, 2007.

ROI

ROI Data Architecture Finance Behavioral Analytics

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How to Streamline Payment Applications & Lien Waivers Through Innovative Construction Technology

Airflow Best Practices for ETL/ELT Pipelines

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Trending Sources

9 projects top of mind for IT leaders today

CIO Business Intelligence

MAY 27, 2025

Our focus areas include automating support functions (internal and external), enhancing customer journey analytics, and embedding intelligence into internal GTM systems, he says. Like many CIOs, Schulze is shifting from AI experimentation to real enablement. The business driver is speed reducing the time from insight to action.

IT Digital Transformation Strategy Reporting

Webinars

How to Streamline Payment Applications & Lien Waivers Through Innovative Construction Technology

Airflow Best Practices for ETL/ELT Pipelines

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Adobe makes agentic AI push with Agent Orchestrator, purpose-built agents

CIO Business Intelligence

MARCH 18, 2025

The company also unwrapped a suite of Experience Platform Agents built on Agent Orchestrator for use within Adobe enterprise applications like Adobe Real-Time CDP, Adobe Experience Manager, Adobe Journey Optimizer, and Adobe Customer Journey Analytics.

B2B

B2B Experimentation Optimization Journey Analytics

From Tweets To Trust: How Banks Are Winning the Social Media Game

Teradata

JUNE 10, 2025

Register now Home Insights Artificial Intelligence Article From Tweets To Trust: How Banks Are Winning the Social Media Game See how banks are leveraging social media and customer journey analytics to stay one step ahead in this AI-powered world.

Journey Analytics

Journey Analytics Data Architecture Interactive Data-driven

Business process observability: An IT solution to a business challenge

CIO Business Intelligence

AUGUST 1, 2025

RUM – for high-precision user journey analytics. Business Flow is a Dynatrace® App that simplifies business process configuration, reporting, and analytics. Log files – using OpenPipeline to extract and transform business data while reducing log management and storage overhead.

IT Cost-Benefit Optimization KPI

Customer Journey Analytics & Real-Time Marketing: Lessons Learned from Those That Got it Right

Teradata

SEPTEMBER 22, 2020

Learn about the early adopters for both Customer Journey Analytics and Real-Time Marketing who overcame initial hurdles and realized superior business outcomes.

Journey Analytics

Journey Analytics Marketing Analytics IT

5 Sources of Data for Customer Analytics and Their Benefits

Smart Data Collective

MARCH 11, 2022

Market analysts project that companies around the world will spend over $47 billion on customer journey analytics by 2030. Customer Journey Analytics. It’s critical to have a bird’s-eye view of your customer’s journey if you want to provide a superior customer experience.

Customer Analytics

Customer Analytics Analytics Key Performance Indicator Big Data

DataHour: Traversing Journey of an Analytics Problem

Analytics Vidhya

JUNE 11, 2022

Overview on Analytics Problem Analytics Vidhya has long been at the forefront of imparting data science knowledge to its community. With the intent to make learning data science more engaging to the community, we began with our new initiative- “DataHour”.

Analytics

Analytics Data Science Journey Analytics IT

How To Transform The Customer Journey With AI And Big Data

Smart Data Collective

DECEMBER 14, 2019

What Are Some Big Data Tools That Can Help Improve the Customer Journey? Analytics is the answer here. Smart bots for common FAQs. Smart bots that can remember users and continue conversations with them in a natural manner. Big data has the power to transform the relationship between a customer and a company.

Big Data

Big Data B2B Cost-Benefit Sales

Qualtrics seeks to broaden picture of employee engagement

CIO Business Intelligence

APRIL 27, 2022

And it will use those profiles in a new tool it launched today: Employee Journey Analytics. Employee Journey Analytics, meanwhile, offers an overview of sentiment, either for the whole company or groups of employees, around various interactions — onboarding, IT support, returning from care leave.

Journey Analytics

Journey Analytics Interactive Enterprise Management

Joulica unifies real-time and historical customer experience analytics with Amazon QuickSight

AWS Big Data

JUNE 12, 2023

We have also been able integrate Joulica real-time analytics into QuickSight dashboards—so within QuickSight, our users can use both standard QuickSight visualizations and Joulica widgets, as shown in the following example.

Analytics

Analytics Visualization Dashboards KPI

Customer Experience and Emerging Technologies: My CXChat Summary on Artificial Intelligence, Machine Learning and the Customer

Business Over Broadway

MAY 22, 2019

On a related note, this finding surprised me: Gartner’s hype cycle says that Customer Journey analytics won’t reach the “plateau of productivity” until over 10 years. I recently joined Indigo Slate to lead their research and analytics. The reason I joined the company is that they are developing a CX platform, Ruptive.

Machine Learning

Machine Learning Technology Digital Transformation Data Science

Future-Proof Your Analytics Tech Stack

Jet Global

SEPTEMBER 25, 2024

Future-proofing your analytics tech stack is essential for ensuring the longevity and success of your software applications. As the final stage of the data journey, analytics transforms raw data into actionable insights that directly impact business decisions and customer satisfaction.

Analytics

Analytics Cost-Benefit Software Reporting

Beyond Surveys: Rethinking Customer Engagement Through Behavioral Insight

Beyond Surveys: Rethinking Customer Engagement Through Behavioral Insight

Webinars

Trending Sources

9 projects top of mind for IT leaders today

Webinars

Adobe makes agentic AI push with Agent Orchestrator, purpose-built agents

From Tweets To Trust: How Banks Are Winning the Social Media Game

Business process observability: An IT solution to a business challenge

Customer Journey Analytics & Real-Time Marketing: Lessons Learned from Those That Got it Right

5 Sources of Data for Customer Analytics and Their Benefits

DataHour: Traversing Journey of an Analytics Problem

How To Transform The Customer Journey With AI And Big Data

Qualtrics seeks to broaden picture of employee engagement

Joulica unifies real-time and historical customer experience analytics with Amazon QuickSight

Customer Experience and Emerging Technologies: My CXChat Summary on Artificial Intelligence, Machine Learning and the Customer

Future-Proof Your Analytics Tech Stack

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