Occam's Razor

JULY 18, 2011

To not have it as an active part of your marketing portfolio is sub-optimal. The only requirement is that your mental model (and indeed, company culture) should be solidly rooted in permission marketing. Embrace permission marketing and email will be a surprising and loyal BFF. Optimal Acquisition Email Metrics.

Metrics 138

Metrics Marketing Measurement Cost-Benefit 138

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. If you are reading this, it probably means that you understand the importance of tracking your performance and its progression over time. What Is A Marketing Report?

Reporting 280

Reporting Marketing Advertising Metrics 280

Occam's Razor

MAY 19, 2014

But the problem is that single golden metrics hide valuable insights and, more often than not, drive bad behavior. Here's my proposal: If you are pushed to have a single golden metric, give it a partner. The key is the immediately adjacent part. The BFF metric you find should not be one that is very far away.

Metrics 160

Metrics Key Performance Indicator Analytics Marketing 160

datapine

JUNE 3, 2019

That’s where recruitment metrics come in. By utilizing recruiting KPIs presented through the medium of visual and interactive HR dashboards , it’s possible to use recruitment metrics to better interpret and evaluate a variety of talent acquisition factors that aid in hiring processes. What You Can Learn From Recruitment Metrics.

Dashboards 210

Dashboards Metrics KPI Visualization 210

Occam's Razor

DECEMBER 12, 2011

I am going to attempt to significantly simply your life by recommending the critical few metrics you should use to analyze performance of your digital marketing campaigns and website. Recommend metrics / KPIs you can use based on the size of your company. Best Metrics / KPIs for Small Business Websites.

Metrics 153

Metrics Key Performance Indicator Measurement Optimization 153

Occam's Razor

APRIL 19, 2010

"What is the difference between a metric and a key performance indicator (KPI)?" " "Are goals metrics?" There seems to be genuine confusion about the simplest, most foundational, parts of web metrics / analytics. Key Performance Indicators. " And many more.

Metrics 140

Metrics Key Performance Indicator KPI Analytics 140

datapine

APRIL 2, 2020

Whatever your niche or industry, working with dynamic key performance indicators (KPIs) will empower you to track and improve your performance in a number of key areas, accelerating your commercial success in the process. But first, let’s ask ourselves the question, ‘ What is KPI tracking?’. What Is KPI Tracking?

KPI 195

KPI Key Performance Indicator Software Dashboards 195

Occam's Razor

OCTOBER 10, 2011

We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) and Marketing-minded people who are using lousy measures of success ("I got 158,632 Fans! I'm proposing four distinct social media metrics we should measure, (and this is so cool) independent of the social channel you participate in.

Metrics 166

Metrics Measurement Advertising Key Performance Indicator 166

Occam's Razor

AUGUST 11, 2014

Each shows a unique facet of digital performance, and I've attempted to choose the best dimensions and, for those dimensions, the best possible metrics. I've done the hard work on your behalf to pick the dimensions and critical few metrics that will illuminate your complete business performance.

Metrics 148

Metrics Dashboards Key Performance Indicator B2B 148

Occam's Razor

JULY 22, 2013

For example AIDA is from the siloed lens of Marketing (and full disclosure, I humbly believe serves company's own selfish perspective). Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. We don't think about our marketing expansively enough.

Measurement 164

Measurement Marketing Key Performance Indicator Metrics 164

Occam's Razor

SEPTEMBER 15, 2011

Winners, well before they think data or tool, have a well structured Digital Marketing & Measurement Model. This article guides you in understanding the value of the Digital Marketing & Measurement Model (notice the repeated emphasis on Marketing, not just Measurement), and how to create one for yourself. Acquisition.

Measurement 166

Measurement Marketing Modeling Key Performance Indicator 166

Occam's Razor

APRIL 8, 2013

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 157

Metrics KPI Analytics Key Performance Indicator 157

Occam's Razor

JUNE 10, 2013

I wish we did not have this desire to pulpify a bunch of metrics to produce something recognizable. Here's a summary of our journey in this delightful post… ~ What are Compound Metrics? ~ The Challenge with Compound Metrics: Social Media Edition. Let's go… What are Compound Metrics?

Metrics 142

Metrics Analytics Key Performance Indicator Measurement 142

Occam's Razor

MAY 2, 2017

People ask me this seemingly simple question all the time: What Key Performance Indicators should we use for our business ? There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them.

Metrics 143

Metrics Key Performance Indicator B2B Measurement 143

Occam's Razor

DECEMBER 9, 2013

Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). In this post I want to arm you with the evolution you should undertake in your companies when it comes to marketing and analytics. Owning audiences, instead of just renting them.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

AUGUST 9, 2021

Almost all metrics you currently use have one common thread: They are almost all backward-looking. If you want to deepen the influence of data in your organization – and your personal influence – 30% of your analytics efforts should be centered around the use of forward-looking metrics. Predictive metrics!

Metrics 143

Metrics Analytics Key Performance Indicator Predictive Modeling 143

datapine

SEPTEMBER 4, 2019

Through dashboards, organizations can quickly identify current and historical performance. Organizations can also further utilize the data to define metrics and set goals. Avinash Kaushik , Co-Founder of Market Motive and Digital Marketing Evangelist for Google, has great insight into some of the ways that dashboards fail.

Dashboards 263

Dashboards Analytics Key Performance Indicator Sales 263

Jet Global

JANUARY 8, 2021

An Operations Key Performance Indicator (KPI) or metric is a discrete measurement that a company uses to monitor and evaluate the efficiency of its day-to-day operations. Why Your Company Should Be Using Operational Metrics to Stay Competitive. Manufacturing. Distribution. Financial KPIs for the Operations Manager.

Metrics 131

Metrics Manufacturing Reporting KPI 131

Smart Data Collective

NOVEMBER 26, 2021

With the “big data” or insurmountable, high-volume amount of information, data analytics plays a crucial role in many business aspects, including revenue marketing. Data analytics make up the relevant key performance indicators ( KPIs ) or metrics necessary for a business to create various sales and marketing strategies.

Marketing 131

Marketing Data Analytics Key Performance Indicator Analytics 131

CIO Business Intelligence

NOVEMBER 7, 2024

However, the metrics used to evaluate CIOs are hindering progress. As digital transformation becomes a critical driver of business success, many organizations still measure CIO performance based on traditional IT values rather than transformative outcomes. The CIO is no longer the chief of “keeping the lights on.”

Digital Transformation 128

Digital Transformation Metrics Measurement Key Performance Indicator 128

datapine

JULY 11, 2019

At this point, you have already tackled the biggest chunk of the work – collecting data, cleaning it, consolidating different data sources, and creating a mix of useful metrics. For example, you can split a marketing dashboard into sections referring to different parts of the website like product pages, blog, terms of use, etc.

Dashboards 319

Dashboards Metrics Visualization Key Performance Indicator 319

datapine

JUNE 23, 2020

This powerful CFO dashboard example allows you to connect another dashboard within its framework with ease while integrating additional insights, including market indicators, consumer analysis, investor relations, monetary management, and more. Top 7 CFO Dashboard KPIs & Metrics Explained.

Dashboards 298

Dashboards Reporting KPI Metrics 298

Occam's Razor

JUNE 28, 2011

Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. Yet our heroic efforts to report the aforementioned sexy metrics lead to little business action. Since crappy sounds bad, let's just say you are reporting super lame metrics.

Metrics 127

Metrics Measurement Key Performance Indicator Reporting 127

datapine

MAY 27, 2020

A marketing agency can decide to allocate their budget differently after the team has seen that the most traffic comes from a different source of the invested budget. By using an online dashboard , you will be able to gain access to dynamic metrics and data in a way that’s digestible, actionable, and accurate. ER Wait Time.

Reporting 245

Reporting Analytics Dashboards Sales 245

datapine

JULY 17, 2019

Typically presented in the form of an interactive dashboard , this kind of report provides a visual representation of the data associated with your predetermined set of key performance indicators – or KPI data, for short. We’ve covered key performance indicators in addition to the power and importance of these kinds of reports.

KPI 223

KPI Reporting Key Performance Indicator Dashboards 223

datapine

AUGUST 12, 2020

In your daily business, many different aspects and ‘activities’ are constantly changing – sales trends and volume, marketing performance metrics, warehouse operational shifts, or inventory management changes. The next in our rundown of dynamic business reports examples comes in the form of our specialized SaaS metrics dashboard.

Reporting 297

Reporting Dashboards Visualization Cost-Benefit 297

datapine

APRIL 12, 2019

In essence, a project management dashboard is a data-driven platform that displays metrics, stats, and insights that are specific to a particular project or strategy by presenting a tailored mix of key performance indicators (KPIs) in one central location. Marketing performance dashboard.

Dashboards 233

Dashboards Management KPI Cost-Benefit 233

datapine

FEBRUARY 9, 2024

4) How to Select Your KPIs 5) Avoid These KPI Mistakes 6) How To Choose A KPI Management Solution 7) KPI Management Examples Fact: 100% of statistics strategically placed at the top of blog posts are a direct result of people studying the dynamics of Key Performance Indicators, or KPIs. What Is KPI Management?

KPI 221

KPI Management Key Performance Indicator Measurement 221

Jet Global

AUGUST 17, 2020

A finance department Key Performance Indicator (KPI) or metric is a clearly defined quantifiable measure used to evaluate a company’s financial performance. Internally, companies use financial metrics to evaluate prospective investments and track internal performance from a financial perspective.

Finance 98

Finance Metrics KPI Key Performance Indicator 98

Jet Global

JANUARY 11, 2021

A real estate Key Performance Indicator (KPI) or metric is a quantifiable measure used to assess the performance of a business in the real estate industry. These performance metrics can be used to analyze several different business segments from individual realtor performance to investment property potential.

Metrics 98

Metrics Reporting KPI Key Performance Indicator 98

Occam's Razor

FEBRUARY 3, 2014

YouTube Marketing and Analytics Framework for Success. Some have even tried original content (a la GoPro ), but originality without key integrations into the overall marketing strategy and media mix is hard to pull off/sustain. What's advertising/marketing/participation on YouTube? YouTube is magnificent.

Marketing 151

Marketing Analytics Advertising Measurement 151

datapine

JANUARY 21, 2020

To put the business-boosting benefits of BI into perspective, we’ll explore the benefits of business intelligence reports, core BI characteristics, and the fundamental functions companies can leverage to get ahead of the competition while remaining on the top of their game in today’s increasingly competitive digital market.

Business Intelligence 259

Business Intelligence Reporting Cost-Benefit Dashboards 259

datapine

MARCH 25, 2019

Data analysis method focuses on strategic approaches to taking raw data, mining for insights that are relevant to the business’s primary goals, and drilling down into this information to transform metrics, facts, and figures into initiatives that benefit improvement. Omit useless data. Exclusive Bonus Content: Why Is Analysis Important?

Key Performance Indicator 217

Key Performance Indicator Statistics Big Data Visualization 217

datapine

JUNE 27, 2019

As a CEO, you’re responsible for overseeing every aspect of your business, from the people and the internal culture all the way through to key sales, marketing, and financial strategies. The right KPIs & metrics. Management, marketing, finance & sales in one. So, what info does CEO need in a dashboard?

Dashboards 245

Dashboards Sales Cost-Benefit Visualization 245

Jet Global

MAY 15, 2020

A financial Key Performance Indicator (KPI) or metric is a quantifiable measure that a company uses to gauge its financial performance over time. These three statements are data rich and full of financial metrics. The Fundamental Finance KPIs and Metrics – Cash Flow. What is a Financial KPI?

Metrics 98

Metrics Finance Reporting KPI 98

Andrew White

APRIL 5, 2019

An oft heard inquiry from clients is, “What is the right metric to use?” In all cases the assumption is that there is a definitive metric or key performance indicator (KPI). Some years ago there was great interest and hype associated with Performance Management. It depends on the Stock Market.

Metrics 80

Metrics Key Performance Indicator KPI Marketing 80

datapine

APRIL 22, 2020

A digital dashboard is an electronic tracking tool used to build an interactive, visual representation of data from a host of sources including databases, CRM- and ERP data or other web services to monitor important business metrics and overall company’s performance. Set the right key performance indicators (KPIs).

Dashboards 189

Dashboards Key Performance Indicator Visualization Sales 189