Occam's Razor

SEPTEMBER 5, 2023

An extraordinary amount of time, effort, $$$ are spent on building dashboards/scorecards for CMOs… Yet, the end result, nearly always, is a useless data puke. Personal Bias: I prefer the word Scorecard over Dashboard. In my writing, in my keynotes, you’ll hear Scorecard. Application #1: Paid Media CMO Scorecard Module.

Marketing Analytics 78

Marketing Analytics Dashboards Marketing Scorecard 78

Occam's Razor

JANUARY 30, 2012

" That will lead to: "Awesome, I know exactly which critical few Key Performance Indicators I'll be showing in our dashboard." On top of the report you'll see the scorecard, or aggregate performance of the page via metrics like Pageviews, Unique Pageviews, Time on Page, Page Load Time (!)

Analytics 146

Analytics Dashboards Metrics Key Performance Indicator 146

Smarten

SEPTEMBER 9, 2024

Mobile BI Solutions are Not Created Equal: Choose the Right Vendor Recent surveys and statistics published by Mordor Intelligence , reveal that the fastest growing market for Mobile BI is in the Asia Pacific and the largest market is in North America. The market is forecasted to achieve nearly a 23% growth over the next three years.

Business Intelligence 52

Business Intelligence Scorecard Key Performance Indicator Dashboards 52

Smarten

SEPTEMBER 9, 2024

These tools allowed users to monitor key performance indicators (KPIs), reports and other metrics in a dashboard environment using many of the same features and tools they enjoyed in a desktop based application. Businesses can establish key performance indicators (KPIs) to track metrics to enhance care and treatment.

Business Intelligence 52

Business Intelligence Key Performance Indicator IT Metrics 52