Smart Data Collective

JUNE 25, 2021

Visual marketing dashboards are prime examples of using big data effectively in marketing. In this day and age, all businesses must pay especially close consideration to the performance of their marketing metrics dashboard. They must make sure that their marketing strategy is operating effectively.

Dashboards 125

Dashboards Metrics Marketing Key Performance Indicator 125

Occam's Razor

JANUARY 4, 2022

We can all use head fake metrics to calling out useless activity metrics. [ I would add other head fake KPIs to the list: Impressions. None of them are KPIs, most barely qualify to be a metric because of the profoundly questionable measurement behind them. ]. Most important KPI? Sentiment/Comments.

KPI 129

KPI Advertising Metrics Measurement 129

FineReport

MAY 18, 2024

Applications in Various Fields In Business , data visualization is used for sales analysis , market forecasting, and performance KPI tracking. In marketing analytics, bar charts are employed to illustrate sales performance across various product categories, providing a clear visual representation of market trends.

Visualization 52

Visualization Interactive Cost-Benefit Dashboards 52

Occam's Razor

MAY 5, 2016

And, you can see the all important metric of Conversion Rate. I consider this metric, Per Session Goal Value, to be critical for publishers and hence likely the best one you can use to measure the various implications on you from people's use of ad blockers. Sign up here: The Marketing-Analytics Intersect.

Metrics 104

Metrics Reporting Analytics Advertising 104

Occam's Razor

MARCH 7, 2016

Of course, measure that using the four best social media metrics !) Here's the very first newsletter I'd sent, two weeks ago, and it touched on a confusion I find common, and frustrating… TMAI #1: Metric or KPI, how do you decide? People tend to use the terms metrics and KPIs interchangeably.

Marketing Analytics 88

Marketing Analytics Marketing Analytics KPI 88