CIO Business Intelligence

JANUARY 15, 2024

Its Dynamics 365 Customer Insights marketing analytics tool is also getting a generative AI makeover, with a new Copilot to help staff build and manage marketing campaigns. Artificial Intelligence, Generative AI, IT Strategy, Microsoft, Predictive Analytics, Retail Industry, Vendor Management, Vendors and Providers

Sales 105

Sales Software Forecasting Statistics 105

datapine

MAY 9, 2019

All of this will help in designing specific marketing campaigns according to the target, or if they need to compare two points of sales when implementing A/B testing campaigns, in order to acquire new customers more efficiently. Plan successful marketing activities.

Business Intelligence 270

Business Intelligence Dashboards Data Warehouse Sales 270

Smart Data Collective

MAY 3, 2022

Even when companies were able to successfully select profitable price points, they struggle to be responsive too changes in the market that shifted them. Data analytics technology helps companies establish better price points. Data analytics helps your company distinguish the variables that are static from those that are dynamic.

Data Analytics 103

Data Analytics Analytics Big Data Sales 103

Smart Data Collective

MARCH 30, 2022

Companies that know how to leverage analytics will have the following advantages: They will be able to use predictive analytics tools to anticipate future demand of products and services. They are able to utilize Hadoop-based data mining tools to improve their market research capabilities and develop better products.

Analytics 126

Analytics Cost-Benefit Testing Dashboards 126

Smart Data Collective

MARCH 11, 2022

Data analytics can assist you in figuring out why people abandon your brand or prefer alternative products instead. Predictive analytics, which analyses historical activities to uncover trends and forecast a specific event, can also predict if a customer is ready to churn or defect.

Customer Analytics 127

Customer Analytics Analytics Key Performance Indicator Big Data 127

Business Over Broadway

SEPTEMBER 27, 2018

In this paper, I show you how marketers can improve their customer retention efforts by 1) integrating disparate data silos and 2) employing machine learning predictive analytics. Your marketing strategy is only as good as your ability to deliver measurable results.

Machine Learning 76

Machine Learning Data Integration Marketing Predictive Modeling 76

Smart Data Collective

JULY 24, 2023

This data helps marketers understand the preferences, interests, and demographics of the target audience, enabling them to create personalized marketing campaigns and tailored offers. With predictive analytics, sports organizations can forecast fan engagement, identify trends, and enhance fan loyalty through targeted strategies.

Analytics Technologies 88

Analytics Technologies Marketing Technology Analytics 88

datapine

FEBRUARY 17, 2023

With features such as real-time data access, predictive analytics, online dashboard reporting and more, you’ll be able to extract the maximum potential out of your performance data and get the necessary insights to improve your company at a technical, operational, and strategic level.

Analytics 191

Analytics Cost-Benefit Dashboards Business Intelligence 191

datapine

DECEMBER 4, 2019

Predictive & Prescriptive Analytics. Predictive Analytics: What could happen? We mentioned predictive analytics in our business intelligence trends article and we will stress it here as well since we find it extremely important for 2020. Approaches need to take this dynamic nature into mind.

Business Intelligence 212

Business Intelligence Prescriptive Analytics Analytics Predictive Analytics 212

FineReport

APRIL 3, 2024

Here are the primary factors to consider when assessing these tools: Features and Functionality: The feature set of a BI tool is pivotal, including capabilities like real-time data processing, interactive dashboards, and advanced analytics. Ease of Use: User-friendliness is paramount, especially for teams with limited technical expertise.

Dashboards 52

Dashboards Visualization Metrics Interactive 52

Andrew White

JANUARY 11, 2021

On end user clients calls, are you hearing a greater focus on use cases and greater need for prescriptive analytics, ex marketing analytics, sales analytics, healthcare, etc. Yes, prescriptive and predictive analytics remain very popular with clients. where performance and data quality is imperative?

Data Analytics 52

Data Analytics Analytics Data-driven Finance 52