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Seven Steps to Success for Predictive Analytics in Financial Services

Birst BI

Descriptive analytics are useful because this method of analysis enables financial services companies to learn from past behaviors. Descriptive analytics techniques are often used to summarize important business metrics such as account balance growth, average claim amount and year-over-year trade volumes.

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4 Data Analytics Tools That Will Revolutionize Marketing In 2021

Smart Data Collective

Data analytics is at the forefront of the modern marketing movement. Every business needs a go-to-market strategy or the GTM strategy to reach the target customers and stay ahead of their competitors. There are a number of reasons that data analytics is transforming the direction of GTM marketing in 2021.

Marketing 105
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How To Improve Your Facility Management With Healthcare Reports

datapine

Like many of today’s most important industries, digital data, metrics and KPIs (key performance indicators) are a part of a bright and prosperous future – and a comprehensive healthcare report has the power to deliver in each of these critical areas. This is a testament to the essential role of predictive analytics in the sector.

Reporting 198
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AI in marketing: How to leverage this powerful new technology for your next campaign

IBM Big Data Hub

1) But what about AI’s potential specifically in the field of marketing? From customized content creation to task automation and data analysis, AI has seemingly endless applications when it comes to marketing, but also some potential risks. What is AI marketing?

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Sports venues advance goals, enhance fan experience with data analytics

CIO Business Intelligence

Here are three examples of how sports organizations are using analytics to gain better insights into their venues. The NHL has worked with partner SAP to create NHL Venue Metrics, a sustainability platform that teams and their venue partners can use for data collection, validation, and reporting and insights. “The

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What is business analytics? Using data to improve business outcomes

CIO Business Intelligence

What are the benefits of business analytics? Descriptive analytics uses historical and current data to describe the organization’s present state by identifying trends and patterns. Predictive analytics: What is likely to happen in the future? Prescriptive analytics: What do we need to do? This is the purview of BI.

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Top 10 Management Reporting Best Practices To Create Effective Reports

datapine

Where should I spend my marketing dollars?”. However, the use of dashboards, big data, and predictive analytics is changing the face of this kind of reporting. Helping you understand your position: a management-style report provides you with the right metrics to get a snapshot of your business’ health and evolution.

Reporting 263