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Why Do Some Companies Achieve More Predictive Analytics Success?

CIO Business Intelligence

There is growing belief that businesses are set to spend huge amounts of money on predictive analytics. While in 2021, the global market for corporate predictive analytics was worth $10 billion, it is forecast to balloon to $28 billion by 2026.

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Predictive analytics: opportunities and limits for the future of finance

Jedox

Predictive analytics is a discipline that’s been around in some form since the dawn of measurement. We’ve always been trying to predict the future; go back in history to look at prognosticators like Nostradamus and many other prophets. A Brief History of Predictive Analytics. What is Predictive Analytics?

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4 Data Analytics Tools That Will Revolutionize Marketing In 2021

Smart Data Collective

Data analytics is at the forefront of the modern marketing movement. Every business needs a go-to-market strategy or the GTM strategy to reach the target customers and stay ahead of their competitors. There are a number of reasons that data analytics is transforming the direction of GTM marketing in 2021.

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Seven Steps to Success for Predictive Analytics in Financial Services

Birst BI

An analytics alternative that goes beyond descriptive analytics is called “Predictive Analytics.”. Predictive Analytics: Predicting Future Outcomes. While descriptive analytics are focused on historical performance, predictive analytics are about predicting future outcomes.

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AI in marketing: How to leverage this powerful new technology for your next campaign

IBM Big Data Hub

1) But what about AI’s potential specifically in the field of marketing? From customized content creation to task automation and data analysis, AI has seemingly endless applications when it comes to marketing, but also some potential risks. What is AI marketing?

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Unveiling the Top 10 Data Visualization Companies of 2024

FineReport

The selection of top companies is based on cutting-edge innovation and market impact , ensuring the delivery of unparalleled services. Through different types of graphs and interactive dashboards , business insights are uncovered, enabling organizations to adapt quickly to market changes and seize opportunities.

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Analytics Insights and Careers at the Speed of Data

Rocket-Powered Data Science

One of the primary drivers for the phenomenal growth in dynamic real-time data analytics today and in the coming decade is the Internet of Things (IoT) and its sibling the Industrial IoT (IIoT). This article quotes an older market projection (from 2019) , which estimated “the global industrial IoT market could reach $14.2