Remove Marketing Remove Modeling Remove Predictive Modeling
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How to Use Data Science for Marketing?

Analytics Vidhya

Data science is a game-changer for marketing professionals in today’s digital age. With vast amounts of data available, marketers now have the power to unlock valuable insights and make data-driven decisions that drive business growth. appeared first on Analytics Vidhya.

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External Data Supports More Accurate Planning

David Menninger's Analyst Perspectives

I use the term external data to include any information about the world outside an organization (including economic and market statistics), competitors (such as pricing and locations) and customers. External data is necessary for many functions, including useful and accurate competitive intelligence used by sales and marketing groups.

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Proposals for model vulnerability and security

O'Reilly on Data

Apply fair and private models, white-hat and forensic model debugging, and common sense to protect machine learning models from malicious actors. Like many others, I’ve known for some time that machine learning models themselves could pose security risks. This is like a denial-of-service (DOS) attack on your model itself.

Modeling 278
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The key to operational AI: Modern data architecture

CIO Business Intelligence

From customer service chatbots to marketing teams analyzing call center data, the majority of enterprises—about 90% according to recent data —have begun exploring AI. Ultimately, it simplifies the creation of AI models, empowers more employees outside the IT department to use AI, and scales AI projects effectively.

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How to Operationalize Data From Multiple Sources to Deliver Actionable Insights

Speaker: Speakers from SafeGraph, Facteus, AWS Data Exchange, SimilarWeb, and AtScale

Join this webinar to learn how to blend Geospatial data (from SafeGraph), Financial Market and Transaction Data (from Facteus), & Global Websites Visit and Engagement KPIs (from SimilarWeb) to enrich, augment, and improve self-service analytics as well as predictive models.

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Automating the Automators: Shift Change in the Robot Factory

O'Reilly on Data

Building Models. A common task for a data scientist is to build a predictive model. You’ll try this with a few other algorithms, and their respective tuning parameters–maybe even break out TensorFlow to build a custom neural net along the way–and the winning model will be the one that heads to production.

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Nvidia speeds AI, climate modeling

CIO Business Intelligence

Nvidia is hoping to make it easier for CIOs building digital twins and machine learning models to secure enterprise computing, and even to speed the adoption of quantum computing with a range of new hardware and software. Nvidia claims it can do so up to 45,000 times faster than traditional numerical prediction models.

Modeling 144