Remove Measurement Remove Recreation/Entertainment Remove ROI
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What to expect from AI in the enterprise in 2025

CIO Business Intelligence

Measuring AI ROI As the complexity of deploying AI within the enterprise becomes more apparent in 2025, concerns over ROI will also grow. However, we might expect to see a more nuanced approach to calculating ROI in the coming year. Part of the problem is the lack of common standards for measuring returns.

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Interview with: Sankar Narayanan, Chief Practice Officer at Fractal Analytics

Corinium

A properly set framework will ensure quality, timeliness, scalability, consistency, and industrialization in measuring and driving the return on investment. What do you recommend to organizations to harness this but also show a solid ROI? It is also important to have a strong test and learn culture to encourage rapid experimentation.

Insurance 250
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Using DataOps to Drive Agility and Business Value

DataKitchen

Chapin also mentioned that measuring cycle time and benchmarking metrics upfront was absolutely critical. “It It takes them out of the craft world of people talking to people and praying, to one where there’s constant monitoring, constant measuring against baseline. [It DataOps Maximizes Your ROI. Design for measurability.

Metrics 211
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Agentic AI: Decisive, operational AI arrives in business

CIO Business Intelligence

AI agents can, for example, handle customer service issues, such as offering a refund or replacement, autonomously, and they can identify potential threats on an organization’s network and proactively take preventive measures. Agents driving ROI Agentic AI can deliver value to organizations struggling to find the ROI in gen AI, adds Dunaev.

ROI 138
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How To Build A Modern & Effective Video Marketing Strategy

datapine

of marketing experts has named video marketing as the best content type with the best ROI and 70% of professionals report videos convert better than any other medium. There are several video content types available to pick from such as brand videos, demo videos, promo videos, educational videos, expert interviews, entertaining videos, etc.

Marketing 121
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Understanding The Phenomenal Impact of Social Data on B2B Funnels

Smart Data Collective

But the question that matters is, how can you measure and analyze the true impact of social activity on your sales funnel? When that messaging is perfect, it strikes the right tone, speaking to their most important needs while also entertaining and educating. Impact = ROI. What is Social Media Data?

B2B 144
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How To Suck At Social Media: An Indispensable Guide For Businesses

Occam's Razor

YouTube has democratized entertainment and education. For the rest of this post, I'm going to use the first three to capture the essence of social engagement and brand impact, and one to measure impact on the business. It covers, content, marketing and measurement. Measure all this Social Media activity.

B2B 167