Predictive Analytics Reporting Revenue Optimization 
Alation
MARCH 21, 2023
Below are a few examples: Revenue management and optimization Big data analysis enables companies to make data-driven decisions about pricing based on historical transactional data. Data analytics offers a comprehensive view of what is or isn’t working, and these insights can inform new business goals and drive revenue optimization.
CIO Business Intelligence
MAY 6, 2025
When I meet with CIOs or executive sponsors, one of the first things I do is map out their analytics maturity curve. They assume reporting is the endgame, but in reality, its just the first step. Descriptive analytics: Where most organizations begin and linger Descriptive analytics answers the question: What happened?
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