Remove product data-products-marketplace
article thumbnail

How to Use Data to Drive Your Marketing Strategy

Analytics Vidhya

This article was published as a part of the Data Science Blogathon. Introduction In the era of big data, it’s no surprise that more and more marketers are using data science in marketing to better position their brands, products, and services in today’s hyper-competitive marketplace.

Marketing 374
article thumbnail

Introducing generative AI upgrades for Apache Spark in AWS Glue (preview)

AWS Big Data

Organizations run millions of Apache Spark applications each month on AWS, moving, processing, and preparing data for analytics and machine learning. Data practitioners need to upgrade to the latest Spark releases to benefit from performance improvements, new features, bug fixes, and security enhancements. Original code (Glue 2.0)

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Best-of-Breed is a Better Choice than All-in-One Platforms for Data Science

O'Reilly on Data

So you need to redesign your company’s data infrastructure. That is, products that are laser-focused on one aspect of the data science and machine learning workflows, in contrast to all-in-one platforms that attempt to solve the entire space of data workflows. The Two Cultures of Data Tooling. A little of both?

article thumbnail

SAP Datasphere Powers Business at the Speed of Data

Rocket-Powered Data Science

We live in a data-rich, insights-rich, and content-rich world. Data collections are the ones and zeroes that encode the actionable insights (patterns, trends, relationships) that we seek to extract from our data through machine learning and data science. Plus, AI can also help find key insights encoded in data.

article thumbnail

7 Winning Lead Generation Strategies to Drive Growth

As B2B companies pivot to keep pace with a quickly changing marketplace, a data-centric approach to lead generation can be the difference between remaining competitive or being left behind. In this whitepaper, you’ll see real-world examples from leading B2B businesses and learn new ways of using data to: Improve lead quality.

article thumbnail

AI as a catalyst for ESG: Empowering CIOs to drive sustainable innovation

CIO Business Intelligence

This could involve adopting cloud computing, optimizing data center energy use, or implementing AI-powered energy management tools. Google’s DeepMind AI, for example, reduced the energy used to cool its data centers by 40%, highlighting the potential for AI to reduce energy consumption at scale.

Metrics 124
article thumbnail

Eyes on Data: Understanding Data Products and Their Role in Data Marketplaces

TDAN

In the rapidly evolving landscape of data management, the concept of data products has emerged as a cornerstone for effective data utilization and governance. Industry experts have shed light on the critical nature of data products, their distinction from data assets, and their pivotal role in data marketplaces.

article thumbnail

Buyer’s Checklist: How to Evaluate a B2B Contact Data Provider

Leveraging a data provider to help identify and connect with qualified prospects supports company revenue goals by alleviating common headaches associated with prospecting research and empowers sales productivity. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace.