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Strategic Marketing Analytics: CMO Dashboards That Rock!

Occam's Razor

An extraordinary amount of time, effort, $$$ are spent on building dashboards/scorecards for CMOs… Yet, the end result, nearly always, is a useless data puke. Personal Bias: I prefer the word Scorecard over Dashboard. In my writing, in my keynotes, you’ll hear Scorecard. Application #1: Paid Media CMO Scorecard Module.

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A Guide To The Top 14 Types Of Reports With Examples Of When To Use Them

datapine

A good example is a KPI scorecard. This scorecard format dashboard monitors the performance of 4 main social media channels: Facebook, Twitter, Instagram, and YouTube and it serves as a perfect visual overview to track the performance of different social media efforts and achievements.

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Strategies for hiring diverse teams and creating inclusive workplaces

Insight

To ensure you’re not turning down candidates from diverse backgrounds, Richard advised training interviewers to stay open-minded about how key competencies were gained, using a scorecard to structure the process (many teams use Greenhouse to create scorecards for each stage of the interview process).

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Conducting remote interviews successfully

Insight

Stick to your plan Remote interviewing can also help you stick to interview best practices, like writing down your notes or filling out an interview scorecard immediately. We’ve used Greenhouse for several years and their scorecards offer an excellent and customizable system.

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A Brief History of Data Visualization

Jet Global

Editors note: This blog was originally published in October 2013, and has been completely revamped and updated for accuracy, relevancy, and comprehensiveness in September 2019 Prior to the 17th century, data visualization existed mainly in the realm of maps, displaying land markers, cities, roads, and resources.

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Choose the Right Mobile BI Vendor to Ensure Success

Smarten

Mobile BI Solutions are Not Created Equal: Choose the Right Vendor Recent surveys and statistics published by Mordor Intelligence , reveal that the fastest growing market for Mobile BI is in the Asia Pacific and the largest market is in North America. The market is forecasted to achieve nearly a 23% growth over the next three years.

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Google Analytics Tutorial: 8 Valuable Tips To Hustle With Data!

Occam's Razor

On top of the report you'll see the scorecard, or aggregate performance of the page via metrics like Pageviews, Unique Pageviews, Time on Page, Page Load Time (!) Does the recency line up with, for example, the rate at which you publish new content/launch new products/execute new marketing campaigns? and Bounce Rate.

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