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How to Measure the ROI of GenAI Investments?

Analytics Vidhya

As organizations deploy Generative AI in their workflows, it is crucial for them to evaluate if this technology is delivering the […] The post How to Measure the ROI of GenAI Investments? It has caught the eye of top business leaders and is now a tool in the C-suite’s arsenal. appeared first on Analytics Vidhya.

ROI 232
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Rushing for AI ROI? Chances are it will cost you

CIO Business Intelligence

Many organizations have struggled to find the ROI after launching AI projects, but there’s a danger in demanding too much too soon, according to IT research and advisory firm Forrester. Measure everything Looking for ROI too soon is often a product of poor planning, says Rowan Curran, an AI and data science analyst at Forrester.

ROI 131
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How to Optimize ROI Using Customer Lifetime Value?

Analytics Vidhya

The post How to Optimize ROI Using Customer Lifetime Value? More customers translate into higher revenues and better profitability in the long run. But in recent times, and due to heavy competition customer loyalty to a brand has […]. appeared first on Analytics Vidhya.

ROI 261
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3 ways to avoid the generative AI ROI doom loop

CIO Business Intelligence

By Bryan Kirschner, Vice President, Strategy at DataStax From the Wall Street Journal to the World Economic Forum , it seems like everyone is talking about the urgency of demonstrating ROI from generative AI (genAI). GenAI itself can report week-on-week progress, putting it to work across your organization–including the ROI.

ROI 72
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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Five years ago they may have. But today, dashboards and visualizations have become table stakes. Brought to you by Logi Analytics.

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Where’s the ROI for AI? CIOs struggle to find it

CIO Business Intelligence

I have found very few companies who have found ROI with AI at all thus far,” he adds. The concern about calculating the ROI also rings true to Stuart King, CTO of cybersecurity consulting firm AnzenSage and developer of an AI-powered risk assessment tool for industrial facilities.

ROI 143
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A Simplified Approach to Generating ROI from AI Apps

CIO Business Intelligence

Nowadays, management wants return on investment (ROI) calculations as part of any AI proposal. But how do you calculate ROI on something completely new and different—or on something as complex as AI, which brings with it lots of issues such as data privacy concerns, regulatory compliance complications, and all-new security risks?

ROI 102
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Monetizing Analytics Features

Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways.

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Lets Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. where should you start?

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Monetizing Analytics Features: Why Data Visualization Will Never Be Enough

Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Turning embedded analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. You’ll learn: The 3 benefits of deeply embedding BI. Proven approaches to achieving analytics maturity.

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Data Modeling for Direct Mail: Boosting Multi-Channel Reach and Response

Speaker: Jesse Simms, VP at Giant Partners

📆 September 25th, 2024 at 9:30 AM PT, 12:30 PM ET, 5:30 PM BST

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Business Intelligence 101: How To Make The Best Solution Decision For Your Organization

Speaker: Evelyn Chou

Key takeaways: Defining the must-have capabilities of a modern BI platform 📝 How to effectively vet BI solutions based on your organization’s needs and capabilities to find the right fit 🕵 Achieving optimal satisfaction and maximizing ROI by balancing customization, performance, and user experience 📈 The key to ensuring smooth (..)

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Register today to save your seat!

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The Definitive Guide to Dashboard Design

Great dashboards lead to richer user experiences and significant return on investment (ROI), while poorly designed dashboards distract users, suppress adoption, and can even tarnish your project or brand. Dashboard design can mean the difference between users excitedly embracing your product or ignoring it altogether.

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ABCs of Data Normalization for B2B Marketers

However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow.